Download e-book for iPad: Economics and Management of Competitive Strategy by Daniel F Spulber

By Daniel F Spulber

ISBN-10: 9812838465

ISBN-13: 9789812838469

ISBN-10: 9813224770

ISBN-13: 9789813224773

This e-book presents a accomplished and built-in method of administration technique that's in accordance with economics. A uncomplicated introductory procedure textual content that integrates fiscal research with administration procedure, it takes into consideration international festival and high-tech (Internet) advancements, and acknowledges that businesses this day can now not count on to maintain aggressive virtue yet needs to depend on innovation (of items, approaches, and transactions). even supposing a number of the ideas are illustrated with numerical examples, the textual content doesn't require a history path in economics or arithmetic, and doesn't include technical graphs or equations. therefore, the e-book is acceptable for undergraduate managerial economics and procedure classes, in addition to for introductory MBA classes in company approach and as a better half to case studies.

The energy element Slides for every of the chapters is offered upon request for all teachers who undertake this booklet as a path textual content. Please ship your request to sales@wspc.com.

Contents:

  • Management Strategy:
    • Designing administration Strategy
    • Value-Driven Strategy
  • The industry Compass:
    • Customers and Suppliers
    • Competitors and Partners
  • The Organizational Grid:
    • Organizational constitution and Performance
    • Organizational skills and Incentives
  • Competitive Advantage:
    • Competitive virtue and cost Creation
    • Transaction charges and the Firm's Vertical Structure
  • Competitive Strategy:
    • Price management Strategy
    • Product Differentiation Strategy
    • Transaction Coordination Strategy
    • Entry Strategy

Readership: Undergraduate scholars in managerial economics and company technique classes; graduate MBA students.

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Economics and Management of Competitive Strategy by Daniel F Spulber


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