J.D. Applen's Writing for the Web: Composing, Coding, and Constructing Web PDF

By J.D. Applen

ISBN-10: 0415883253

ISBN-13: 9780415883252

ISBN-10: 0415883261

ISBN-13: 9780415883269

Writing for the Web unites idea, know-how, and perform to discover writing and hypertext for web site production. It integrates such key subject matters as XHTML/CSS coding, writing (prose) for the internet, the rhetorical wishes of the viewers, theories of hypertext, usability and structure, and the fundamentals of website design and know-how. featuring info in digestible parts, this text enables scholars to write down and build real looking and attainable sites with a powerful theoretical figuring out of ways on-line texts speak to audiences.



Key good points of the e-book comprise:




  • Screenshots of up to date sites that might enable scholars to appreciate how writing for and linking to different layers of a website should still paintings.



  • Flow charts that describe how site structure and navigation works.



  • Parsing routines during which scholars holiday down details into subsets to illustrate how website structure could be usable and scalable.



  • Detailed step by step descriptions of ways to take advantage of uncomplicated applied sciences resembling dossier move protocols (FTP).



  • Hands-on initiatives for college students to have interaction in that permit them to attach a few of the elements within the textual content.



  • A significant other web site with downloadable code and extra pedagogical positive factors: www.routledge.com/cw/applen ?



Writing for the internet prepares scholars to paintings in expert roles, because it allows knowing of structure and association of written content material of an organization’s texts.

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Writing for the Web: Composing, Coding, and Constructing Web Sites by J.D. Applen


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